It All Starts Here 

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Running a Facebook business page is the most effective way for social networking and it all starts here on Facebook. While this was initially made by college students to connect online, this is now the for front for small business owners to communicate with their customers today. 

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Creating the Page 

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Facebook pages are essential to gather your customers, fans, their opinions, and even possible concerns together. This is where you can build an online community to enhance insight and awareness to your customers. This can be done by: posting useful links, asking for opinions, offer certain promotional deals, and even listen to valuable feedback. Overall, this will develop loyalty and will help the business continue to grow. 

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SEO (Search Engine Optimization)

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We can directly implement our SEO strategy to enhance visibility of customers coming across our website. This works because we can use our link from our Facebook page to show up on the search engines that are used most often. 

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Competitive Competitors

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Int he real world, if we only implement the strategies that our competitors are using, we wont exactly have an advantage. However, this is not the case on social media. If we simply leave facebook pages out of our marketing strategy will cost us valuable opportunities, especially if your competitors are doing this pretty well.